Why has Anytime Fitness flourished while other health clubs are struggling? The key has been simultaneously keeping members and franchisees satisfied.

“From the very beginning,” says Anytime Fitness co-founder, Chuck Runyon, “we’ve focused on providing members with a convenient and affordable fitness option in a friendly, non-intimidating atmosphere. At the same time, we’ve worked hard to provide our franchisees with a business model that allows them the freedom to enjoy their personal lives. Now that we have over 1,000 clubs – and a policy that allows members to join one club and use them all – the value people get from an Anytime Fitness membership is even greater.”
While members appreciate the 24-hour access of Anytime Fitness clubs, and monthly dues that are typically about half of what bigger clubs charge, franchisees report an impressive satisfaction level with their decision to own an Anytime Fitness club.

For the 4th year in a row, Fitness Business Review has given Anytime Fitness its top rating and an FBR 50 Franchisee Satisfaction Award. Thus, it should come as no surprise that more than 56% of Anytime Fitness franchisees own at least two franchise territories.
Anytime Fitness’ revenue soared from $2.9 million in 2005 to more than $20 million in 2008, and Klinger expects that number to surpass $30 million in 2009.
In addition to the 1,000 clubs now open, Anytime Fitness has sold the franchise territory rights for another 1,500 locations. Thus, Anytime Fitness expects to celebrate the opening of its 2,000th club sometime during 2010.

About Anytime Fitness

Open 24 hours a day, 365 days a year, Anytime Fitness prides itself on providing its 600,000 members with convenient and affordable fitness options in friendly, well-maintained facilities which feature top-quality exercise equipment. State-of-the-art security and surveillance systems ensure member safety at the clubs, even during unstaffed hours.

Anytime Fitness expects to achieve system-wide sales in excess of $150 million in 2009. Recent accolades: Mpls./St. Paul Business Journal ranked Anytime Fitness #1 on its “Fast 50” list of the fastest-growing private companies in Minnesota for 2008. The National Minority Franchising Initiative named Anytime Fitness among its “Top 50 Franchises for Minorities” (November, 2008). Entrepreneur magazine (January, 2009) ranked Anytime Fitness the 9th fastest-growing franchise of any type in America (up from 12th last year), and Franchise Times magazine ranked Anytime Fitness 35th on its “Fast 55” list of new franchises.

For more information about Anytime Fitness, or to find the club nearest you, visit www.anytimefitness.com.